Digital Sales Transformation: A Study on How to Increase the Impact of B2B Sales Management by the Use of AI
Crossref DOI link: https://doi.org/10.1007/978-3-658-49537-4_7
Published Online: 2026-01-02
Published Print: 2025
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Wißbrok, Anna-Lena
Ommen, Nils O.
Text and Data Mining valid from 2025-01-01
Version of Record valid from 2025-01-01
Chapter History
First Online: 2 January 2026