Authenticity–Standardization Paradox: Case Study of Expansion Strategies of Restaurant Groups in China
Crossref DOI link: https://doi.org/10.1007/978-981-13-0986-1_5
Published Online: 2018-10-13
Published Print: 2019
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Zeng, Guojun
de Vries, Henk J.
Go, Frank M.
Text and Data Mining valid from 2018-10-13