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Employer Branding on Social Media to Engage Generation Z

Crossref DOI link: https://doi.org/10.1007/978-981-16-9272-7_38

Published Online: 2022-03-15

Published Print: 2022

Update policy: https://doi.org/10.1007/springer_crossmark_policy

Authors

Carbajal-Cribillero, Meredhit https://orcid.org/0000-0002-0197-0100
Javier-Niño, Gabriela https://orcid.org/0000-0003-1628-8419
Mäckelmann, Mathias https://orcid.org/0000-0001-9710-281X
Gallardo-Echenique, Eliana https://orcid.org/0000-0002-8524-8595
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Text and Data Mining valid from 2022-01-01

Version of Record valid from 2022-01-01
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Chapter History

First Online: 15 March 2022