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Social Media Marketing of Football Clubs: A Study with Portuguese Football Clubs—SL Benfica, FC Porto, and Sporting CP

Crossref DOI link: https://doi.org/10.1007/978-981-16-9272-7_45

Published Online: 2022-03-15

Published Print: 2022

Update policy: https://doi.org/10.1007/springer_crossmark_policy

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