Role of Strategic Persistence in Adoption of Adaptive Marketing Practices: An Analytical Study
Crossref DOI link: https://doi.org/10.1007/978-981-96-4116-1_76
Published Online: 2025-06-18
Published Print: 2025
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Naji, Ali Hussein Ali https://orcid.org/0000-0002-2707-6502
Sultan, Yousif Hchaim https://orcid.org/0000-0002-8679-482X
Text and Data Mining valid from 2025-01-01
Version of Record valid from 2025-01-01
Chapter History
First Online: 18 June 2025