Experiments in Competitive Product Positioning: Actual Behavior Compared to Nash Solutions
Crossref DOI link: https://doi.org/10.1007/BF03396633
Published Online: 2017-11-09
Published Print: 2001-07
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Marks, Ulf G.
Albers, Sönke
