Hollebrands, Boudewijn
Thong, Germaine
Janssen, Hans-Gerd
Article History
Received: 22 October 2025
Revised: 22 December 2025
Accepted: 5 January 2026
First Online: 28 January 2026
Declarations
:
: Boudewijn Hollebrands, Germaine Thong and Hans-Gerd Janssen are employed by Unilever, a multinational company active in foods and home and personal care products. The authors report there are no competing interests to declare.
: During the preparation of this work, the author(s) used Microsoft Co-pilot (GPT-4) to improve the readability and language of the manuscript. After using this tool/service, the author(s) reviewed and edited the content as needed and take(s) full responsibility for the content of the publication.