Multidimensional appraisal of customer relationship management: integrating balanced scorecard and multi criteria decision making approaches
Crossref DOI link: https://doi.org/10.1007/s10257-015-0281-8
Published Online: 2015-04-10
Published Print: 2016-05
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Keramati, Abbas
Shapouri, Fatemeh
Text and Data Mining valid from 2015-04-10