Comparing factors affecting attitudes toward LBA and SoLoMo advertising
Crossref DOI link: https://doi.org/10.1007/s10257-017-0364-9
Published Online: 2017-10-03
Published Print: 2018-05
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Lee, Ya-Ching
License valid from 2017-10-03