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Who will stay with the brand after posting non-5/5 rating of purchase? An empirical study of online consumer repurchase behavior

Crossref DOI link: https://doi.org/10.1007/s10257-019-00416-9

Published Online: 2019-07-31

Published Print: 2021-06

Update policy: https://doi.org/10.1007/springer_crossmark_policy

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