A road map to new product success: warranty, advertisement and price
Crossref DOI link: https://doi.org/10.1007/s10479-014-1650-2
Published Online: 2014-06-07
Published Print: 2015-03
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Yenipazarli, Arda
Text and Data Mining valid from 2014-06-07