Improving the Bass model’s predictive power through online reviews, search traffic and macroeconomic data
Crossref DOI link: https://doi.org/10.1007/s10479-020-03716-3
Published Online: 2020-07-16
Published Print: 2020-12
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Zhang, Chuan https://orcid.org/0000-0003-4736-1658
Tian, Yu-Xin
Fan, Ling-Wei
Funding for this research was provided by:
The National Social Science Fund of China (19BGL229)
Text and Data Mining valid from 2020-07-16
Version of Record valid from 2020-07-16
Article History
First Online: 16 July 2020