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Subsidize or charge? Optimal pricing in a two-stage sales system facing network effects and customer strategic behavior

Published Online: 2025-07-29

Published Print: 2025-08

Authors

Zhang, Yu

Wang, Ruopeng

Wang, Jinting https://orcid.org/0000-0003-4946-2719
Yan, Xiangbin
Funding

Funding for this research was provided by:

National Natural Science Foundation of China (71901024, 72025101, 72371259)
License Information

Text and Data Mining valid from 2025-07-29

Version of Record valid from 2025-07-29
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Article History

Received: 10 October 2024

Accepted: 5 June 2025

First Online: 29 July 2025

Declarations

:

: The authors report there are no Conflict of interest to declare.

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