Crossmark

Market entry competition: strategic interplay between new product launch and rival technology upgrade

Published Online: 2025-12-23

Published Print: 2026-02

Authors

Zhang, Zhe

Liu, Sen

Chan, Felix T. S. https://orcid.org/0000-0001-7374-2396
License Information

Text and Data Mining valid from 2025-12-23

Version of Record valid from 2025-12-23
More Information

Article History

Received: 13 June 2023

Accepted: 30 November 2025

First Online: 23 December 2025

Declarations

:

: The authors report there are no competing interests to declare.

Document is current