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Strategies to outsource acquisition and retention: the impact of effort comparison and risk preference

Crossref DOI link: https://doi.org/10.1007/s10479-026-07091-3

Published Online: 2026-03-28

Update policy: https://doi.org/10.1007/springer_crossmark_policy

Authors

Wang, Weiting

Hu, Xinxin

Liao, Yi

Zhou, Steve B. https://orcid.org/0000-0001-5158-7532
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Text and Data Mining valid from 2026-03-28

Version of Record valid from 2026-03-28
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Article History

Received: 3 November 2023

Accepted: 2 February 2026

First Online: 28 March 2026