Crossmark

Online trust-building mechanisms for existing brands: the moderating role of the e-business platform certification system

Crossref DOI link: https://doi.org/10.1007/s10660-016-9217-8

Published Online: 2016-03-14

Published Print: 2016-06

Update policy: https://doi.org/10.1007/springer_crossmark_policy

Authors

Ke, Dan https://orcid.org/0000-0003-2174-6031
Chen, Anran

Su, Chenting
Funding

Funding for this research was provided by:

National Natural Science Foundation of China (CN) (71202121)

National Natural Science Foundation of China (71532011)
License Information

Text and Data Mining valid from 2016-03-14