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Proliferation in live streaming commerce, and key opinion leader selection

Published Online: 2022-09-09

Published Print: 2024-06

Authors

Lyu, Wenjing

Qi, Ye

Liu, Jin https://orcid.org/0000-0001-7066-1400
Funding

Funding for this research was provided by:

National Natural Science Foundation of China (71974012)

National Natural Science Foundation of China (71941026)

National Natural Science Foundation of China (71774015)
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Text and Data Mining valid from 2022-09-09

Version of Record valid from 2022-09-09
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Article History

First Online: 9 September 2022

Document is current