Crossmark

How livestream selling strategy interacts with product line design

Crossref DOI link: https://doi.org/10.1007/s10660-022-09648-3

Published Online: 2022-12-07

Published Print: 2024-06

Update policy: https://doi.org/10.1007/springer_crossmark_policy

Authors

Jiang, Yu

Lu, Wei

Ji, Xiang https://orcid.org/0000-0002-5233-4358
Wu, Jie
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Text and Data Mining valid from 2022-12-07

Version of Record valid from 2022-12-07
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Article History

Accepted: 21 November 2022

First Online: 7 December 2022

Declarations

:

: On behalf of all authors, the corresponding author states that there is no conflict of interest.