Antecedents and consequences of the key opinion leader status: an econometric and machine learning approach
Crossref DOI link: https://doi.org/10.1007/s10660-022-09650-9
Published Online: 2022-12-09
Published Print: 2023-09
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Ping, Yanni https://orcid.org/0000-0002-8957-4953
Hill, Chelsey https://orcid.org/0000-0003-3417-3121
Zhu, Yun
Fresneda, Jorge https://orcid.org/0000-0001-9985-8362
Text and Data Mining valid from 2022-12-09
Version of Record valid from 2022-12-09
Article History
Accepted: 30 November 2022
First Online: 9 December 2022