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Multiple Treatment Modeling for Target Marketing Campaigns: A Large-Scale Benchmark Study

Published Online: 2022-06-02

Published Print: 2024-06

Authors

Gubela, Robin M. https://orcid.org/0000-0003-4304-2123
Lessmann, Stefan

Stöcker, Björn
Funding

Funding for this research was provided by:

Humboldt-Universität zu Berlin
License Information

Text and Data Mining valid from 2022-06-02

Version of Record valid from 2022-06-02
More Information

Article History

Accepted: 24 April 2022

First Online: 2 June 2022

Declarations

:

: None.

Document is current