The impact of users’ characteristics on customer lifetime value raising: evidence from mobile data service in China
Crossref DOI link: https://doi.org/10.1007/s10799-014-0200-6
Published Online: 2014-10-18
Published Print: 2015-12
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Qi, Jia-Yin
Qu, Qi-Xing
Zhou, Yong-Pin
Li, Lei
Text and Data Mining valid from 2014-10-18