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An analysis of operating strategy for a video live streaming platform: advertisement, advertorial, and donation

Published Online: 2023-01-29

Published Print: 2024-03

Authors

Jhang-Li, Jhih-Hua https://orcid.org/0000-0003-1643-2302
Liou, Jyh-Hwa
Funding

Funding for this research was provided by:

Ministry of Science and Technology (MOST 110-2410-H-008-010)
License Information

Text and Data Mining valid from 2023-01-29

Version of Record valid from 2023-01-29
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Article History

Accepted: 3 January 2023

First Online: 29 January 2023

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