The Impact of Entrepreneurial Orientation on Foreign Market Entry: the Roles of Marketing Program Adaptation, Cultural Distance, and Unanticipated Events
Crossref DOI link: https://doi.org/10.1007/s10843-019-00257-0
Published Online: 2019-07-31
Published Print: 2020-03
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Baker, William E.
Grinstein, Amir http://orcid.org/0000-0002-0743-6961
Perin, Marcelo G.
Text and Data Mining valid from 2019-07-31
Version of Record valid from 2019-07-31
Article History
First Online: 31 July 2019