The future of Marketing Letters
Crossref DOI link: https://doi.org/10.1007/s11002-017-9434-5
Published Online: 2017-08-05
Published Print: 2017-09
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Golder, Peter N.
Jap, Sandy
Steckel, Joel H.
License valid from 2017-08-05
