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Development and Empirical Study of Religion Affiliated Nonprofit Organizations’ Brand Equity Questionnaire: Testing Brand Awareness and Trust Among Non-members

Crossref DOI link: https://doi.org/10.1007/s11266-022-00527-x

Published Online: 2026-01-01

Published Print: 2023-10

Update policy: https://doi.org/10.1007/springer_crossmark_policy

Authors

Yen, Wan-Hsuan

Caskey, D’Arcy

Warden, Clyde A. https://orcid.org/0000-0002-5736-3107
Funding

Funding for this research was provided by:

Ministry of Science and Technology, Taiwan (MOST 110-2410-H-035-009)
License Information

License valid from 2026-01-01

Text and Data Mining valid from 2023-10-01

Version of Record valid from 2023-10-01
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Article History

Accepted: 19 September 2022

First Online: 13 October 2022

Declarations

:

: The authors have no relevant financial or non-financial interests to disclose.

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