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Revenue maximization in campaigns with a viral-driven presale and a conformity-driven sales phase

Published Online: 2025-11-12

Published Print: 2025-11

Authors

Gao, Tianyou

Tajima, Keishi
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Text and Data Mining valid from 2025-11-01

Version of Record valid from 2025-11-12
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Article History

Received: 20 June 2025

Revised: 1 July 2025

Accepted: 4 November 2025

First Online: 12 November 2025

Declarations

:

: The authors declare no competing interests relevant to the content of this article.

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