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Authors
Kaur, Pavneet
Singla, Naresh https://orcid.org/0000-0002-1071-5304
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Article History
Received: 25 March 2023
Accepted: 24 June 2024
First Online: 6 July 2024
Declarations
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: Data were collected with prior informed consent, both of PepsiCo and the farmers.
: The authors declare no competing interests.
