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The effect of subscription relational bond on customer engagement and stickiness in podcast: the moderating role of social connectedness

Crossref DOI link: https://doi.org/10.1007/s11628-023-00538-8

Published Online: 2023-06-28

Published Print: 2023-09

Update policy: https://doi.org/10.1007/springer_crossmark_policy

Authors

Chen, Yu-Hsin https://orcid.org/0000-0001-9073-2819
Keng, Ching-Jui https://orcid.org/0000-0002-5002-695X
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Text and Data Mining valid from 2023-06-28

Version of Record valid from 2023-06-28
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Article History

Received: 6 March 2023

Accepted: 17 June 2023

First Online: 28 June 2023