Managers’ marketing strategy decision making during performance decline and the moderating influence of incentive pay
Crossref DOI link: https://doi.org/10.1007/s11747-014-0401-x
Published Online: 2014-08-12
Published Print: 2015-09
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Chng, Daniel Han Ming
Shih, Eric
Rodgers, Matthew S.
Song, Xiao-Bing
Text and Data Mining valid from 2014-08-12