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S-D logic–informed customer engagement: integrative framework, revised fundamental propositions, and application to CRM

Crossref DOI link: https://doi.org/10.1007/s11747-016-0494-5

Published Online: 2016-09-06

Published Print: 2019-01

Update policy: https://doi.org/10.1007/springer_crossmark_policy

Authors

Hollebeek, Linda D.

Srivastava, Rajendra K.

Chen, Tom
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Text and Data Mining valid from 2016-09-06
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Article History

Received: 14 January 2016

Accepted: 22 August 2016

First Online: 6 September 2016

Change Date: 26 September 2018

Change Type: Correction

Change Details: The section “S-D logic axioms: a customer engagement perspective” and author note in the original version of this article contained an oversight from the authors in acknowledging the contributions of the work by Brodie et al. in this publication.