Marketing research centers: community, productivity, and relevance
Crossref DOI link: https://doi.org/10.1007/s11747-017-0538-5
Published Online: 2017-05-03
Published Print: 2017-07
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Palmatier, Robert W.
License valid from 2017-05-03