Correction to: selling, general, and administrative expense (SGA)-based metrics in marketing: conceptual and measurement challenges
Crossref DOI link: https://doi.org/10.1007/s11747-018-0593-6
Published Online: 2018-06-27
Published Print: 2018-11
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Ptok, Annette
Jindal, Rupinder P.
Reinartz, Werner J.
Text and Data Mining valid from 2018-06-27
Article History
First Online: 27 June 2018