The scarcity of beauty: how and why product aesthetics mobilize consumer acquisition effort
Crossref DOI link: https://doi.org/10.1007/s11747-021-00831-w
Published Online: 2022-03-14
Published Print: 2023-11
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Wu, Freeman
Reimann, Martin http://orcid.org/0000-0002-3246-1878
Pol, Gratiana
Park, C. Whan
Text and Data Mining valid from 2022-03-14
Version of Record valid from 2022-03-14
Article History
Received: 4 February 2021
Accepted: 28 November 2021
First Online: 14 March 2022
Declarations
:
: The authors declare that they have no conflict of interest.