Correction: Highlighting discrepancies in brand messaging increases social media engagement
Crossref DOI link: https://doi.org/10.1007/s11747-023-00999-3
Published Online: 2024-01-19
Published Print: 2025-07
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Pezzuti, Todd https://orcid.org/0000-0002-2174-3490
Text and Data Mining valid from 2024-01-19
Version of Record valid from 2024-01-19
Article History
First Online: 19 January 2024
Free to read: This content has been made available to all.