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Addressing the greatest global challenges (UN SDGs) with a marketing lens

Crossref DOI link: https://doi.org/10.1007/s11747-024-01049-2

Published Online: 2024-09-02

Published Print: 2024-10

Update policy: https://doi.org/10.1007/springer_crossmark_policy

Authors

Grewal, Dhruv

Kopalle, Praveen K.

Hulland, John
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First Online: 2 September 2024

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