Document is current
Any future updates will be listed below
-
Authors
Tran, Hai-Anh
Evanschitzky, Heiner
Grégoire, Yany https://orcid.org/0000-0001-6939-4798
Nguyen, Bach
Gustafsson, Anders
Ludwig, Stephan
-
Funding
Funding for this research was provided by:
Alliance Manchester Business School, University of Manchester (Alliance Manchester Business School, University of Manchester)
- License Information
-
More Information
Article History
Received: 4 July 2024
Accepted: 30 June 2025
First Online: 6 August 2025
Declarations
:
: This research received ethical approval from the ethics committee at the University of Manchester.
: The authors declare that they have no conflict of interest.
