Motivations in the adoption and conversion of freemium services: insights for digital entrepreneurship
Crossref DOI link: https://doi.org/10.1007/s11846-024-00754-0
Published Online: 2024-03-05
Published Print: 2025-07
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Martins, João
Rodrigues, Ricardo https://orcid.org/0000-0001-5661-2928
Funding for this research was provided by:
Universidade de Lisboa
Text and Data Mining valid from 2024-03-05
Version of Record valid from 2024-03-05
Article History
Received: 25 June 2023
Accepted: 23 February 2024
First Online: 5 March 2024