Does corporate social responsibility contribute to strengthen brand equity? An empirical study
Crossref DOI link: https://doi.org/10.1007/s12208-017-0185-z
Published Online: 2017-07-12
Published Print: 2017-12
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Bhattacharya, Subhajit
License valid from 2017-07-12