Behavior as an approach to identifying target groups from a social marketing perspective
Crossref DOI link: https://doi.org/10.1007/s12208-021-00298-z
Published Online: 2021-07-13
Published Print: 2022-06
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Galiano Coronil, Araceli https://orcid.org/0000-0003-2270-0924
Text and Data Mining valid from 2021-07-13
Version of Record valid from 2021-07-13
Article History
Received: 30 November 2020
Accepted: 1 June 2021
First Online: 13 July 2021