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Determinants of online social entrepreneurs’ brand loyalty: a value creation model

Crossref DOI link: https://doi.org/10.1007/s12208-023-00365-7

Published Online: 2023-03-16

Published Print: 2024-03

Update policy: https://doi.org/10.1007/springer_crossmark_policy

Authors

ElNaggar, Rasha Abdel Aziz https://orcid.org/0000-0003-2101-2345
Hammad, Rasha https://orcid.org/0000-0001-6969-6657
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Text and Data Mining valid from 2023-03-16

Version of Record valid from 2023-03-16
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Article History

Received: 9 October 2020

Accepted: 21 February 2023

First Online: 16 March 2023