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Does personality still matter in e-commerce? How perceived hubris influences the assessment of founders’ trustworthiness using the example of reward-based crowdfunding

Crossref DOI link: https://doi.org/10.1007/s12525-022-00584-6

Published Online: 2022-09-14

Published Print: 2022-09

Update policy: https://doi.org/10.1007/springer_crossmark_policy

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