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Cleansing the doors of perception: Perceptual inaccuracy in marketing relationships

Published Online: 2022-07-02

Published Print: 2022-12

Authors

Güzel, Zeynep Müge

Ozsomer, Aysegul
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Text and Data Mining valid from 2022-07-02

Version of Record valid from 2022-07-02
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Article History

Received: 19 January 2020

Accepted: 12 May 2022

First Online: 2 July 2022

Declarations

:

: The authors declare that they have no conflict of interest.

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