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Fostering scholarly discussion in marketing

Crossref DOI link: https://doi.org/10.1007/s13162-022-00250-2

Published Online: 2022-12-31

Published Print: 2022-12

Update policy: https://doi.org/10.1007/springer_crossmark_policy

Authors

Vargo, Stephen L.
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First Online: 31 December 2022

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