Crossmark

Contours of the marketing literature: Text, context, point-of-view, research horizons, interpretation, and influence in marketing

Published Online: 2023-12-06

Published Print: 2023-12

Authors

Clark, Terry

Key, Thomas Martin https://orcid.org/0000-0002-7338-627X
Azab, Carol
License Information

Text and Data Mining valid from 2023-12-01

Version of Record valid from 2023-12-01
More Information

Article History

Received: 14 December 2022

Accepted: 3 November 2023

First Online: 6 December 2023

Declarations

:

: The authors have no conflict of Interest.

Document is current