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Perceptions of moral capital by marketers: a grounded theory study in Yazd traditional market

Published Online: 2025-01-30

Authors

Malja, Seyedeh Negin

Afrasiabi, Hossein
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Text and Data Mining valid from 2025-01-30

Version of Record valid from 2025-01-30
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Article History

Received: 28 October 2024

Accepted: 10 January 2025

First Online: 30 January 2025

Declarations

:

: Not applicable.

: The authors declare no competing interests.

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