Exploration- and Exploitation-Oriented Marketing Strategies and Sales Growth in Emerging Markets
Crossref DOI link: https://doi.org/10.1007/s40547-015-0053-0
Published Online: 2015-08-27
Published Print: 2015-12
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Vila, Omar Rodriguez
Bharadwaj, Sundar G.
Bahadir, S. Cem
Text and Data Mining valid from 2015-08-27