“Digital advertising: theory and research (3rd edition)”, Shelly Rodgers and Esther Thorson
Crossref DOI link: https://doi.org/10.1007/s40558-017-0094-3
Published Online: 2017-11-20
Published Print: 2017-12
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Leung, Daniel https://orcid.org/0000-0002-2621-853X
License valid from 2017-11-20
