Consumer Maximization of Utilitarian and Informational Reinforcement: Comparing Two Utility Measures with Reference to Social Class
Crossref DOI link: https://doi.org/10.1007/s40614-017-0122-9
Published Online: 2017-10-02
Published Print: 2017-11
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Oliveira-Castro, Jorge M. https://orcid.org/0000-0002-5438-7330
Foxall, Gordon R.
Funding for this research was provided by:
Conselho Nacional de Desenvolvimento Científico e Tecnológico (310528/2015-1)
License valid from 2017-10-02