Crossmark

You must have clicked on this ad by mistake! Data-driven identification of accidental clicks on mobile ads with applications to advertiser cost discounting and click-through rate prediction

Crossref DOI link: https://doi.org/10.1007/s41060-018-0122-1

Published Online: 2018-04-21

Published Print: 2019-02

Update policy: https://doi.org/10.1007/springer_crossmark_policy

Authors

Tolomei, Gabriele https://orcid.org/0000-0001-7471-6659
Lalmas, Mounia

Farahat, Ayman

Haines, Andrew
License Information

Text and Data Mining valid from 2018-04-21
More Information

Article History

Received: 9 January 2018

Accepted: 1 April 2018

First Online: 21 April 2018

Compliance with ethical standards

:

: The authors declared that they have no conflict of interest.

Document is current

Any future updates will be listed below