Using Layout Review and Messaging Analysis to Form Localization Hypotheses: An Example for Localization of E-Commerce Female Clothing Websites for the Russian Market
Crossref DOI link: https://doi.org/10.1007/978-3-030-24374-6_18
Published Online: 2019-11-12
Published Print: 2020
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Howard, Ekaterina
Text and Data Mining valid from 2019-11-12
Version of Record valid from 2019-11-12
Chapter History
First Online: 12 November 2019